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A free guide to get you from big-picture planning to workable systems for stretched-thin, do-it-all, mission-minded communicators
Editorial calendars are about more than what you’re going to say and when. No matter whether you’re using a color-coded spreadsheet, dedicated software or a paper calendar covered in highlighter (and buried under a stack of papers on your desk), if you don’t include your personal capacity to execute the calendar in your planning process, it’s gonna grow cobwebs (or make you feel like a failure.)
Your brand touches nearly every aspect of your organization. Use this checklist to quickly evaluate your brand.
A beginning exercise for building audience personas
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